Saturday, 29 March 2014
Dont have a website? Watch this tutorial - there is no excuse!
Web presence, these days, is a must.
We all are using the internet as consumers who want to make informed choices and so does your potential client!
But still I hear so often from my creative friends "I'm not good with computer".
I understand this statement because there was a time, not so long ago, when having a website required computer programming skills.
That is past though!!!
Now all the tools and assistance available for creating a web-site make the whole task simple and easy.
Watch for example this WIX tutorials(below) to see the simplicity. You'll be surprised.
This is just an example because there are so many options and you need to find what suits you best.
The only thing you need to know before you start is the content after that you just need to spend some time to design and publish it.
Regarding the creation of the content of your web-site; Please remember the 8-step business-start formula!
You will first define your USP (unique selling proposition) so you know who is your audience, how will they benefit from your product and what those products and services are.
This will be the core of your content on all marketing materials including your website.
If you have your personal story, add it as well. Clients who love to buy art, want to know about the artists and the inspirations as well!
Have fun!
The free training is coming up next week; so stay tuned as there will be more detail on the USP and all the other components for you business start-up.
Revisit the 8 steps to "starting your business" (posted March 20):
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